How to name your production comapany

Your company's name must communicate nothing less than your corporate ethos, whether you make tentpoles, chick flicks or genre films, and how you personally see yourself within the firmament of show business.

According to GQ most production company’s names divides neatly into sub groups. http://www.gq.com/blogs/the-q/2010/05/how-to-name-your-hollywood-production-company.html

And these can help you find he right approach for naming your own production company. Here are some of the sub groups:

THE TRADITIONAL:

Start with your name. Some of Hollywood's biggest producers have gone the straightforward route. Jerry Bruckheimer Films. Laura Ziskin Prods. Scott Rudin Prods.

THE NAME GAME
:

The film business is filled with creative people. Your name might not fit the production name you want. Therefore it's acceptable to engage in wordplay: Rat Entertainment (Brett Ratner). Or maybe spell your name backwards, Harpo Studios (Oprah Winfrey).

GETTNG NEIGHBORLY:

Names like Picturehouse (HBO and New Line) can evoke a homey feel for talent and filmmakers. Mix the reaffirming "house" label with something more unnerving, like Ghost House (Sam Raimi), Smoke House (George Clooney)

A street name can also be effective, 34th Street Films (Tyler Perry), Trigger Street (Kevin Spacey).

SUPERLATIVES:

In the movie business, confidence is key. Legendary Pictures (Thomas Tull), Killer Films (Christine Vachon), Superb Entertainment (Meryl Poster), Larger Than Life Prods.

THE REALLY BIG PICTURE:

If you want to make big pictures, incorporate a gauzy omniscient tone that sounds as if your company transcends the very medium of film itself: Imagine Entertainment (Ron Howard and Brain Grazer), Icon Entertainment (Mel Gibson and Bruce Davey), DreamWorks (Steven Spielberg, Jeffrey Katzenberg and David Geffen.

Title Sequence for 'The Holiday'

Iconic Sounds

Chick flicks often use upbeat happy songs that are non-naturalistic. They're fast, beat and are easy to listen to and create a positive girly feel for example songs in 'Bring it on'. In the more recent chick flicks the music has been more pop/rock such as 'Cinderella Story' shown in this clip here - http://www.youtube.com/watch?v=z_KLOWdB8mY&feature=related


Some say there are stereotypical songs for chick flicks. There is even a CD out called 'The Ultimate Chick Flick Soundtracks' which conferms this.

Most of these songs on this CD promote a girl power with a feel good feeling like 'I'm coming up' by Diana Ross. All chick flick songs are mostly sung by women. Here are some of the songs featured on the CD:

1. Move On Up - Curtis Mayfield (Bend It Like Beckham)

2. Hot Stuff - Donna Summer (The Full Monty)

3. Respect - Aretha Franklin (Bridget Jones's Diary)

4. I'm Coming Out - Diana Ross (Last Days Of Disco)

5. Lady Marmalade - Labelle (Long Kiss Goodnight)

6. Can't Fight The Moonlight - Leann Rimes (Coyote Ugly)

7. Flashdance….What A Feeling - Irene Cara (Flashdance)

8. Burning Down The House - Tom Jones & The Cardigans (Someone Like You)

9. American Pie - Madonna (The Next Best Thing)

10. Let's Hear It For The Boy - Denise Williams (Footlose) In chick flicks music they often have well know songs we can sing a long to like in 'Bridget Jones' with 'All by myself' or they have well known people singing the song for example in 'St.Trinian's'. This can create a cheesy, lively soundtracks that makes the audience feel good!

Other iconic sounds in chick flicks can include diegetic sound. There is quite a lot of fall outs between girls or broken hearts in chick flicks, so crying and screaming is often used in chick flicks. The break up of 'Elle Woods' in 'Legally Blonde' is the prefect screaming and crying scene for a chick flick. 

Nine Frame Analysis

1) In the first frame the title of the film is shown in the centre 'Legally Blonde' it comes up letter by letter like someone is writing it. The shot is an extreme close up of a girl brushing her hair. The music is palying throughout this shot continuously, like a theme tune its upbeat and happy. 

2) In the second shot again it's an extreme close up, but this time of a card in the front basket of a bike. This bike looks to be very girly and pink and decorated just like the card.

These shots are quite mysterious because they show activerties but not who is doing them or any characters.

3) In the third shot it goes back to the extreme close-up of the girl brushing her hair. This is direct cross cutting with the girl riding the bike and the girl getting ready.

4) In this shot it shows who the girl is riding her bike across a bridge. The weather looks sunny and the area looks very pretty. This is a slightly longer shot than others and the camera angle is also longer. This has also got credits in the centre at the bottom of the shot, which fades in and out.

5) This is back to the girl getting ready while she is shaving her legs, it seems to shows her daily routine. This also has a credit in the bottom centre which fades in and out. 

6) This shot show the girl again on her bike, but it leads into what she can see from her eyeline and her surroundings. It seems to be a typical street in america for american greek soroities, this is the perfect mise-en-scene for a chick flick. 

7) This seventh hot is again an extreme close up, its of the girl putting on her jewellery. It is a very girly shot with the girl wearing pink and putting on a sterotypical heart shaped necklace. But yet again this shot doesn't show us who this girl is. 

8) This goes back to the jouney of the girl on the bike and the jouney of the letter. It show a typcal greek soroity house with people playing and talking outside it. 

9) The last shot of the analysis is back to the girl getting ready by painting her nails. All the shots of her getting ready have been extreme close ups, I like this because it gives you a hint to her personality without showing you her character. The shot moves up to show her name and that she is the president of her sorority, I like this also because it is another hint to her personality and you start to imagine what she must look like.