EVALUATION QUESTION 2

How does your media product represent particular social groups?

These two characters are very similar, in loads of different ways. You can see they both have confidence in their walking and the way they present themselves. They're both dressed in school attire but added their own personality to it: my character has a fashionable Marc Jacobs designer bag and a retro blazer for a high-end look, while the St Trinian's character has loosened her tie and wears stockings and suspenders to create a 'sexy' image. They both appear to take care of their appearance and think carefully about the image they want to project.

Scarlett, from 'Four Weddings and A Funeral',  is wild and individual with her style, which resembles my narrator and main character in my film. The 'wild' and 'whacky' characters like Scarlett and my character, Harriet Harding, are juxtaposed with the two shown above and perhaps represent a more sympathetic character to the audience.

EVALUATION QUESTION 1

In what ways does your media product use, develop or challenge forms and conventions of real media products?

 My credits at the beginning of the film were 
something I thought about very carefully. I researched good ways to name a production company which reflect the spirit of the organisation. 'Cosmos Pictures' gives the impression of a worldwide   institution that is very powerful. The background is moving stars to compliment the 'Cosmos' name.

 In the research I did of chick flick films I found there were many companies involved in making a movie, and I wanted to reflect this in my own film opening. The idea of 'BluePrint Studios' represents the foundations of a film, indicating that my company is involved right from the planning stage with control and an overview of the whole process.

 I chose the name 'Flare Productions' to represent a firey, exciting element to chick flicks. It may indicate sparks and the impression that the company is inventive and has initiative. I chose the colour pink because that is the iconic colour of the chick flick genre and a white outline to make it stand out against the black background. The font is upbeat and bubbly to represent the character of the film.

This opening shot is to set the beginning of the narrative, but it also shows how chick flicks include up-to-date media and relevant technology to reflect the lifestyles of the teenage characters. My research shows that the use of these technological props is typical in chick flick films. The other props in the background are also very 'girly' and the 'Links of London' brand name shows a very glamorous 
side to the character.

 In my research, chick flicks have used medium close-up shots to introduce the characters, showing both facial expression for feelings, and body language. These next two shots represent contrasting body language and feelings, one being shocked and one being relaxed. I wanted to introduce my characters with a side of their personality showing      and I think this technique is effective.

I have included the names of my principal actors in these opening shots because my research has found that chick flicks do tend to spread the actors' credits throughout the beginning of the film. 

 Many chick flick films begin with the characters starting their daily routines, so I chose the mise en scene with the characters' bedrooms and their costumes reflect their personalities. In this shot, my character is in cuddly, funny pyjamas, which connote a relaxed, informal, perhaps slightly messy and childish personality.

 The shots of the two characters getting ready are cross-cut to juxtapose the differences in their personality and attitude. This close-up, which I have noticed in many chick flicks, is very clean and precise, just like my character.

The setting and location was in the actors' actual bedrooms so that they would feel the most comfortable and natural. This made sure that the mise en scene creates verisimilitude because I did not use a set.






I did not use any special effects in my film opening because this is not often seen in chick flick films. Instead, I focused on the characters and their actions.


I didn't put my film title at he beginning of my film, but used a convention I've seen in many other chick flicks by introducing my characters first. I called it 'Same Difference' because this reflects the core theme of the film which is about clash and conflict. The colour of my film title is again pink to match the production company's credit, this shows the girly powerful side of the film.  

Audience Expectations

I asked different people mostly in the target audience i'm aiming at, what they would expect from watching a chick flick. Here are the answers :

Background for freeze shot

I have chosen this background for the freeze shot I have in my film. It gives connotations of a divide between the two character and there hate for each other. The colour pink symbolises the chick flick genre. 

My Story Board

This is my story board, but since filming i have made some changes because ,my film opening wasn't long enough so i added some more shots. I also added more shots in like 'Harriet Harding' walking to school because I it improved continuity. 

How to name your production comapany

Your company's name must communicate nothing less than your corporate ethos, whether you make tentpoles, chick flicks or genre films, and how you personally see yourself within the firmament of show business.

According to GQ most production company’s names divides neatly into sub groups. http://www.gq.com/blogs/the-q/2010/05/how-to-name-your-hollywood-production-company.html

And these can help you find he right approach for naming your own production company. Here are some of the sub groups:

THE TRADITIONAL:

Start with your name. Some of Hollywood's biggest producers have gone the straightforward route. Jerry Bruckheimer Films. Laura Ziskin Prods. Scott Rudin Prods.

THE NAME GAME
:

The film business is filled with creative people. Your name might not fit the production name you want. Therefore it's acceptable to engage in wordplay: Rat Entertainment (Brett Ratner). Or maybe spell your name backwards, Harpo Studios (Oprah Winfrey).

GETTNG NEIGHBORLY:

Names like Picturehouse (HBO and New Line) can evoke a homey feel for talent and filmmakers. Mix the reaffirming "house" label with something more unnerving, like Ghost House (Sam Raimi), Smoke House (George Clooney)

A street name can also be effective, 34th Street Films (Tyler Perry), Trigger Street (Kevin Spacey).

SUPERLATIVES:

In the movie business, confidence is key. Legendary Pictures (Thomas Tull), Killer Films (Christine Vachon), Superb Entertainment (Meryl Poster), Larger Than Life Prods.

THE REALLY BIG PICTURE:

If you want to make big pictures, incorporate a gauzy omniscient tone that sounds as if your company transcends the very medium of film itself: Imagine Entertainment (Ron Howard and Brain Grazer), Icon Entertainment (Mel Gibson and Bruce Davey), DreamWorks (Steven Spielberg, Jeffrey Katzenberg and David Geffen.

Title Sequence for 'The Holiday'